On Thursday evening, amid swirling speculation regarding an incident at Brown University, the network's Kaitlan Collins took to social media, noting the confusion and pointing viewers to her channel's 9pm newscast.
Even though the network is hardly a impeccable news source, her message resonated for numerous observers. It is one of the broadcasters where one can locate reality-based and generally dependable reporting – especially during breaking news situations like the one unfolding in the vicinity of a New Hampshire storage facility.
A Vulnerable State During a Business Struggle
Yet CNN, now middle-aged, finds itself in a vulnerable situation as two huge media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has turned into a major game of business acquisition, not as a question of what serves the information-seeking public.
“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It is often framed as a corporate drama with powerful individuals as the main characters, but there is very little discussion of the societal benefit,” Pickard added.
The Additional Element: Political Influence
This situation is complicated by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” foe.
Remember the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that company more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
A Future of Continued Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s not exactly a secure position. That structure could position CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Bigger Challenge and a Path Forward
Whatever happens in this situation, the underlying crisis persists.
“The present media landscape is a profoundly system hostile to democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and revised policy decisions can fix it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that should not imply it will be impossible forever.
Measures that support independent news organizations, bolster local journalism, subsidize public media, and outlaw the consolidation of media power in a handful of hands are not only possible – they are vital for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN cannot be pawns in the most recent acquisition battle.